Privacy Policy

Privacy Policy

Last updated: 01.06.2025

Overview

Wellstraps™ (“we”, “us”, “our”) operates this store and website, including all related information, content, features, tools, products and services (the “Services”). Our store is hosted by Shopify Inc., which provides the e-commerce platform enabling the Services. This Privacy Policy explains how we collect, use, disclose, and otherwise process your personal information when you visit, use, make a purchase, or communicate with us. If there is a conflict between the Terms of Service and this Privacy Policy regarding personal information, this Privacy Policy controls.

By using the Services, you acknowledge that you have read this Privacy Policy and understand our practices described herein. Nothing in this Policy limits rights that cannot be limited under applicable law.

1) Personal Information We Collect

“Personal information” means information that identifies or can reasonably be linked to you. It does not include de-identified or aggregated data. Depending on how you interact with the Services and your location, we may collect:

  • Contact details: name, email, phone, billing/shipping address.
  • Financial & transaction data: payment card details (processed by providers), payment confirmations, order history, returns/exchanges/cancellations.
  • Account information: username, password, security settings, preferences.
  • Shopping activity: items viewed, added to cart/wishlist, purchased; reviews and ratings you submit.
  • Communications: messages sent to customer support or via forms.
  • Device & usage data: IP address, device and browser type, language, referrer/UTM, pages viewed, time on page, clicks, and interactions.
  • Inferences: product interests and preferences derived from the above.

2) Sources of Personal Information

  • Directly from you when you create an account, place an order, or contact us.
  • Automatically via cookies, pixels, and similar technologies when you use the Services.
  • Service providers acting on our behalf (e.g., payments, fulfillment, analytics, support).
  • Partners/third parties (e.g., advertising or analytics partners), as permitted by law.

3) How We Use Personal Information

  • Provide, tailor, and improve the Services: process payments and orders, arrange shipping and returns, manage accounts, remember preferences, personalize recommendations, enable reviews.
  • Marketing & advertising: send promotional emails/SMS/postal mail (where permitted), show ads (including interest-based ads) on our Services and third-party sites.
  • Security & fraud prevention: authenticate accounts, detect and investigate fraud, abuse, or illegal activity; protect our users and Services.
  • Customer support: respond to inquiries and provide service communications.
  • Legal & compliance: comply with law, respond to valid legal requests, enforce our policies and Terms, and manage disputes.

4) Cookies & Similar Technologies

We use cookies, pixels, and similar technologies to operate the store, remember preferences, measure performance, and support advertising and personalization. You can manage certain cookie preferences via your browser settings and (where available) our cookie banner or preferences center. Some cookies are essential to the Services.

5) How We Disclose Personal Information

We may disclose personal information in the following circumstances, subject to this Policy:

  • With Shopify and service providers (IT hosting, payments, fraud prevention, fulfillment and shipping, customer support, analytics, cloud storage) under contracts limiting their use of the information.
  • With business and marketing partners to perform services and deliver advertisements, subject to their privacy notices and applicable law.
  • With affiliates within our corporate group for the purposes described in this Policy.
  • With your direction or consent, e.g., social media integrations or specific shipping requests.
  • For legal reasons or business transfers: to comply with law or enforce our rights; in connection with mergers, acquisitions, financing, or bankruptcy.

6) Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your interactions with our store and, in some cases, in connection with your interactions across other merchants using Shopify. Shopify may provide enhanced features to us using such data. For those activities, Shopify is responsible for its processing and for responding to requests regarding those uses. To learn more about Shopify’s privacy practices and your rights with Shopify, please refer to Shopify’s privacy materials and consumer privacy portal.

7) User-Generated Content & Third-Party Links

Content you post publicly (e.g., reviews) may be visible to others. The Services may link to third-party websites or platforms. We are not responsible for their privacy or security practices. Review their policies before sharing information.

8) Children’s Data

The Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of majority in their jurisdiction. If you are a parent/guardian and believe your child provided personal information, contact us to request deletion. As of the effective date, we do not have actual knowledge that we “sell” or “share” personal information of individuals under 16.

9) Security & Retention

We implement reasonable administrative, technical, and physical safeguards; however, no method is 100% secure, and transmissions may not be fully secure in transit. Retention depends on factors such as maintaining your account, providing Services, complying with legal obligations, resolving disputes, and enforcing agreements.

10) Your Rights & Choices

Depending on where you live, you may have some or all of the following rights (subject to legal exceptions and verification):

  • Access/Know: request a copy of personal information we hold about you.
  • Delete: request deletion of personal information we maintain about you.
  • Correct: request correction of inaccurate personal information.
  • Portability: receive a copy of certain information in portable form.
  • Opt-out of Sale/Sharing/Targeted Advertising: where applicable laws define these activities, you may opt-out (see Section 11).
  • Manage marketing: unsubscribe from promotional emails at any time via the link in our messages (service/transactional emails may still be sent).
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